MKTGinsight is the voice of the Direct Marketing Club of New York (DMCNY).


Our article and columns prepare marketers to take charge of the staggering changes
in marketing today. We help marketing leaders not only confront the elephants in the
room, but also escort them out to make space for better, more customer-centric, and
more profitable marketing strategies.


DMCNY has served the direct marketing field since its founding in 1926 – and today encompasses all facets of integrated data-driven marketing across all media categories. Serving the Greater New York region through its luncheons, networking and website, DMCNY is a leading source of current education and information in the field of measurable marketing.  DMCNY also provides substantial financial support in the form of scholarships to New York City colleges and universities where direct and interactive marketing are taught.

To learn more about DMCNY's membership benefits, visit our main site, where you can also see our upcoming events and learn more about our prestigious Silver Apple Awards.

Questions about DMCNY? Contact admin@dmcny.org.

To pitch a Provocateur guest article, see the submission process here, and then contact editorial advisor
Ginger Conlon at gconlon@gingerconlon.com